We’re committed to making the world a happier, healthier, safer place through our corporate social responsibility initiatives.
We’re exceptionally proud of all our achievements and we’re always striving to do more.
In March 2020, the coronavirus sent most of the UK into lockdown. But as a large, online business, we managed to stay open and support our community.
To give back during this period, we donated profits from our email marketing campaigns to the NHS. Our IT and Design teams built a series of emails and a dedicated landing page for our 4,000,000+ customers.
When Mohammed Rafiq joined the Buy It Direct team in 2018, he was tasked with reducing waste across our sites – Trident (Huddersfield), The Nursery (East Midlands) and the Elland collection point.
Recognising a significant portion of our waste could be recycled, Mohammed began sourcing specialist equipment and contacting dedicated recycling facilities to get it removed.
Today, we have contracts with companies that recycle cardboard, soft plastic, hard plastic, polystyrene, wood and metal. Everything gets stacked, bailed or processed, then weighed and sold by the tonne. This includes delivery and packing materials, pallets and broken or returned goods.
By doing this, Mohammed has lowered Elland's skip usage by over 700%.
As a big business, we use a lot of electricity. And since we couldn't change our need for power, we switched where it was sourced. In April, we installed solar panels on our Elland collection point, then began scoping out initiatives for our other sites.
Now, on a sunny day, we can generate up to 1MWh. That’s the equivalent of continuously powering a home for one month.
Inside our buildings, we've invested in a specialist LED lighting system. It is up to 80% more energy efficient than traditional solutions and incorporates natural light-harvesting technology; to enhance peoples' energy levels, concentration and mental health.
Our Business Account Manager, Ibrar Mustafa, visits local schools and businesses, to promote refurbished goods. It offers a range of advantages, including the same high spec, up to 12 months warranty and a lower price tag than new products. All while preventing electrical waste from landfill, which lowers a company's carbon footprint and boosts its green credentials.
But we don't just sell refurbished tech. We use it around our offices; in fact, every computer, monitor and keyboard has been preowned and carefully restored to the highest standard.
In 2018, Buy It Direct donated £15,000 worth of new HP computers and servers to the Rwanda Charity Eye Hospital.
The charity officially opened in November 2018 thanks to Piet Noë, a Dutch Ophthalmologist. And today, it employs 40 people; including two ophthalmologists, one pharmacist, two anesthesiologists, four ophthalmic clinical officers, six general nurses, one optician, administrative staff and support staff.
Together, they've helped thousands of people in the local community suffering from ailments like cataracts, glaucoma and corneal crosslinking. And deliver affordable examinations, operations, glasses and prescription drugs.