Our Story

  • 1999

    Where it all began

    Nick Glynne (our founder) buys Easy Computers in Huddersfield, with a £2000 loan

  • 2001

    We mark a new era

    We launch 'acernotebooks.co.uk', one of the first websites in the UK to sell laptops online

  • 2002

    We're Hiring!

    We have our first big recruitment drive to support our rapid growth

  • 2003

    We keep expanding

    We move into bigger offices – and fill them almost instantly

  • 2004

    Laptops Direct is born

    Nick creates a place to sell more laptop brands 'laptopsdirect.co.uk'

  • 2006

    We multiply

    We unveil Direct TVs

    ...and then Aircon Direct

  • 2007

    We move... again

    Into our new HQ, with a 30,000 sq. ft. warehouse capacity

  • 2008

    Appliances Direct gets
    the go-ahead

    We acquire Trade Appliances and rebrand it Appliances Direct

  • 2009

    The high street online!

    We set up white label websites for Debenhams, Heals, Beales, Robert Dyas and BHS

  • 2010

    We enter a new sector

    We start to work with all major UK insurance companies

    We also launch a new website in Ireland, 'buyitdirect.ie'

  • 2011

    It’s time for a facelift

    We extend and revamp our HQ, to make more space for a shop

  • 2012

    Get the look for less!

    We acquire Furniture 123

  • 2015

    We really start to take off!

    We acquire Proflight-UK, a drone dealer, and rebrand it Drones Direct

  • 2016

    Another recruitment drive

    IT and Logistics this time, to support our expanding operation

  • 2017

    We just keep growing

    So we open a collection point in Elland, West Yorkshire, with a gigantic 250,000 sq. ft. warehouse

  • 2018

    ... and growing

    We take over Trojan Electronics

    We’re ranked 146 in The Sunday Times Top Track 250

    We open a new depot in Luton to better serve the South coast

  • 2019

    Rapid growth!

    We obtain 400,000 sq. ft. of warehouse space in Huddersfield to support our expanding product ranges and underpin our rapid growth

  • 2021

    More expansion

    We’re growing faster than ever, and aquire a lease on an impressive 525,000 sq. ft. distribution centre near Castle Donnington

  • Today

Our Story
Our Story
Our Story

Our values

Boldy Determind
Better Together
Respectfully Honest
Innovative Thinkers
Always Passionate
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